Woolworths — Proud to work with over 100 organic growers
Woolworths New Zealand is proud to work closely with over 100 growers across Aotearoa. The retailer is particularly excited by the potential of its organic growers, who provide a variety of fruit and vegetables for its stores.
Demand from customers who want to buy products that are better for the environment continues to grow. Woolworths believes that having a comprehensive range of organic fruit and vegetable products is critical for meeting that demand.
With its organic range, Woolworths aims to provide customers with the best sustainably produced, soil friendly, pesticide-free fruit produce and works with growers like Central Organics, OOB, Monavale, Thain Agri, & Southern Cross Produce to name a few, to bring this to life in its store network. All of Woolworths’ organic produce is also fully certified by BioGro or AsureQuality, helping to build customer confidence and trust in its own range of products and organics more widely.
Woolworths New Zealand’s General Manager of Fruit and Vegetables, Ryan McMullen, says that it’s fantastic to see customers continuing to support organics year after year.
“We believe there’s still plenty of untapped potential in the organics space. Customers are certainly telling us that they want value, but they’re also saying they want to know what they’re buying has a minimal impact on our environment.
“The more we can grow the range in the organics category and ensure more year-round availability for customers, the more accessible we can make it for more New Zealanders. I see that as a win for everyone”
Woolworths has a fantastic range of fruit and vegetables that meet the certification including apples, blueberries, carrots, potatoes, plums, avocados and more.
Find out more about Organic Week’s proud Platinum Sponsor, Woolworths New Zealand:
